10 EASY STEPS FOR THE SUCCESSFUL RENTAL OF YOUR INCOME PROPERTY:
1) Survey your local apartment market usually a two to four mile radius. To determine rental price, similar amenities and security deposit requirement.
2) Prepare your add or post on a popular internet medium. Be concise use bullets points, describe amenities and any obstacles but always be creative when differentiating your property and use pictures as a visual aid. Example (a Palo Alto Property may be close to the Margarite/Stanford transits bus.)
3) Always post a showing time with a request for a confirmation for the appointment. This call then prompts a dialog for other requirements. Such as application criteria, credit check cost and money required for first time Move-In. This criteria must be consistent for every applicant.
4) Confirm their move in date requirement and your desired move in date to avoid a waste of either’s party time in moving forward with the rental.
5) Have your vendors set up to paint, clean and carpet clean. HAVE YOUR UNIT LOOK AND FEEL SPOTLESS.
6) Inexpensive Sagging Items go a long way in presenting a comfortable living experience
7) Always make sure that carports and exterior building look as clean as the inside of the rental unit. Set a higher standard for first time impressions.
When the prospective resident calls to confirm the appointment, Make sure that they have driven by during the day and in the evening to confirm they like the area.
9) Once they have invested their time and still want to see the inside of the unit, the probability is high that they will rent the unit.
10) Talk and inquire about additional local area institutions that will post your add for free and leverage your time in your local market to help you find a qualified resident.
BY USING THESE SIMPLE STEPS CONSITENLLY WE HAVE BEEN VERY SUCCESSFUL IN RENTING IN BOTH THE PENINSULA AND SOUTH BAY APARTMENT RENTAL MARKETS.